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November 13, 2020
featured image mobile marketing

What is Mobile Marketing and How does it work?

Today’s consumers are inclined towards digital technology Smartphones have become a major part in our daily lives. So much so that we feel lost without them. […]
October 1, 2020
power of content marketing Featured image

The power of content marketing

Modern business principals have evolved with the turn of the 21st century In some aspects, it’s easier and other facets of businesses have become far more […]
September 2, 2020
Reputational capital Featured Image

Reputational Capital

Only when the time comes to place our trust in someone we start considering factors such as reputation Warren Buffet has summed it up very well; […]
July 3, 2020
7ThingsFeaturedImage

7 simple things you can do to fix your marketing campaigns.

Most businesses just starting out with digital marketing fail. Why? No matter how much time and money you put into your campaigns things won’t work if […]
May 4, 2020
Why marketing campaigns fail

Why marketing campaigns fail

March 27, 2020
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What is a brand personality

What’s the driving force behind the decisions that we make when we make a purchase? Have you noticed that two different brands offer the exact same […]
March 27, 2020
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The secret power of emotional marketing

Taking full advantage of human emotions online –Ethically People believe that the choices they make are based on carefully breaking down the available options or alternatives. […]
March 20, 2020
How digital marketing adds value to your business

How digital marketing can add value to your business

Adding value In a previous article, we discussed How Digital Marketing works and why it’s needed to stay relevant in a very competitive market place. In […]
March 20, 2020

Using email marketing campaign to drive conversions

Since the birth of the Internet in 1983, our world as we know it has changed in ways that no one could have predicted. The endless […]